6 Reasons Why You Should Be Pursuing a Career in Tech Sales:

tech sales career software sales job opportunities

If you’re currently exploring your job options, have you given consideration to a tech sales career?

If not, there are several reasons why you should give some thought to joining the ranks at a software or technology company and using your skills to help them continue to grow and make an impact.

Why? Well, here’s everything you need to know about why a tech sales career is worth considering.

What is Tech Sales Anyway?

In a tech sales position, you’ll be responsible for connecting consumers (which could be individuals or other businesses) with technology that can help them solve a specific problem.

Exactly what type of tech you’re selling—from actual hardware to software or other services—will vary depending on the type of company you work for.

But, regardless of the specifics, in this customer-facing role the important thing to know is that you’re tasked with connecting with and educating potential customers—and ultimately closing the deal.

For some added clarity, you should check out what Ralph Barsi wrote about SDR job descriptions, and what they’re REALLY telling you.

Tech Sales Job Description Example:

Here’s a look at a tech sales job description example. The below is a posting for a Sales Development Representative role with Wrike, a project management software solution:

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6 Reasons to Consider a Tech Sales Career

We know your next question: Why even start a career in tech sales? Well, there are definitely plenty of benefits that make this a particularly appealing career path. Here are four to consider.

1. The demand is high

Considering that sales is quite literally what keeps every company’s doors open, it makes sense that there’s a lot of security and demand in this career field.

But, as technology continues to become even more prevalent in our day-to-day lives, tech companies in particular are aggressively adding people to their teams who can get their solutions and products in front of a wider audience.

A recent study from ToutApp—which surveyed 300 HR managers at U.S.-based technology companies who had at least 200 employees—found that a whopping 80% of respondents stated that they intend to invest more in the recruitment and hiring of sales talent.

While others may worry about things like automation or online capabilities replacing the need for their jobs, that’s not the case for sales—where human interaction still carries a lot of importance.

In fact, research from the Harvard Business Review found that direct interactions with providers influence B2B purchasing decisions more than anything else.

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Needless to say, demand for tech sales professionals is high (and will likely stay that way). So, it’s an incredibly secure and lucrative path to pursue.

2. The pay is great

Speaking of lucrative, the salary is another big draw for many tech sales professionals. While the tech industry is known to pay hefty sums to the people who fill the more technical roles, you can earn a great living in sales as well.

Bridge Group’s 2015 SaaS Inside Sales Survey Report shared that the compensation for inside sales roles rose to record highs in 2015.

The company discovered an average base salary of $60,000 with average on-target earnings of $118,000—proving that technical roles aren’t the only ones who earn the big bucks.

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As this Business Insider roundup demonstrates, numerous sales-related positions make it onto the list of the best-paying non-tech jobs in the industry.

While a paycheck isn’t everything when it comes to your job satisfaction, knowing that a career path in tech sales quite literally pays off makes it something that’s definitely worth considering.

3. The career opportunities are seemingly endless

Nobody wants to reach a limit on their own career, and this is another thing that makes tech sales so appealing: There are seemingly limitless opportunities for growth and advancement.

In fact, many tech leaders got their start in sales—because it’s a great way to gain familiarity with the business and customers, while also making a measurable impact on the success of the organization (you need revenue!).

So, as you gain more experience and continue to close deals and prove your worth, you’ll likely experience rapid progression in your career.

Take a look at LinkedIn’s data as an example. LinkedIn pulled together a list of the most promising jobs of 2017—the ones with the highest median salaries, strong job openings, and year-over-year growth.

Which job appeared third on that list? A sales engineer—proving that pursuing a career in tech sales could mean really bright things for your future.

4. The barrier to entry is low

The tech industry can be intimidating, and can leave many wondering how to get into software sales with no experience.

Fortunately, this is another upside of a career in tech sales: There’s a very low barrier to entry.

“There’s often no formal education and training programs for sales pros; it’s something many people discover as a career by accident,” explains Sharon Florentine in an article for CIO.

This means these roles are challenging for recruiters to hire for—but, it also means that people with diverse backgrounds and experiences can really make a name for themselves in sales positions.

There’s no strict mold you need to fit into or overly formal criteria you need to meet in order to find success as as tech sales professional.

5. Career Security

We all know tech is the future (and the future is now), so as time progresses more and more “traditional” jobs may be taken over by technological solutions which will not surprisingly need salespeople to sell them.

Unlike many other industries that are at the whim of a physical good’s supply and demand cycle, technology, and specifically tech sales, are often roles that can be done with little resources and even remotely if needed.

Both technology and sales are never going away, so if you are worried about your current industries’ longevity, you won’t need to worry so much with tech.

6. It’s Interesting Work

Having a job that pays well is one thing, but having a job that actually interests and stimulates you mentally is another. In the world of tech sales, there are endless opportunities to find niches that work for you, your interests, and your passions.

You often times get to help others solve their problems using a unique solution that you have to offer, and in learning your own product you may even find ways to improve it. If you are going to start out fresh looking into a job in tech sales, start looking in the industries that you are personally interested in to help fuel that inner fire of excitement and motivation.

Ready to Get Started?

Are you convinced that a tech sales career is the right move for you? We can’t blame you.

Now for the final question: How do you get started? Create a profile on Rainmakers, a career marketplace designed specifically for salespeople.

Use your profile to highlight your skills, share your history, and prove your value to inspire interested employers to contact you.

You’ll be well on your way to a tech sales career in no time!


Also published on Medium.