{"id":681,"date":"2018-12-09T02:31:33","date_gmt":"2018-12-09T02:31:33","guid":{"rendered":"https:\/\/www.rainmakers.co\/blog\/?p=681"},"modified":"2019-04-09T18:39:03","modified_gmt":"2019-04-09T18:39:03","slug":"681-2","status":"publish","type":"post","link":"https:\/\/www.rainmakers.co\/blog\/681-2\/","title":{"rendered":"The Importance of LinkedIn"},"content":{"rendered":"<p>A major part of landing the sales tech job you want is mastering up your social media presence. You don\u2019t have to be everywhere but you have to at least be on LinkedIn. Without going into too much detail, LinkedIn is regarded as the most professional social media site that exists right now. You should expect your potential employer to see your LinkedIn, that\u2019s why it\u2019s important to make sure it shines.<\/p>\n<h2><span style=\"color: #17bfb7;\">Your Performance<\/span><\/h2>\n<p>Don\u2019t be afraid to show your results on your LinkedIn page. It may seem a bit vain, but you want your employer to see exactly what you have accomplished in your previous sales position. Of course, blur out any sensitive information before making your numbers public.<\/p>\n<p>Putting your results on display will be proof to your employer that you have skills in sales. And depending on the quality of your numbers, that image alone may be the thing that gets you hired. If your numbers aren\u2019t stellar, then you need to make a judgment call as to whether or not your results will make you look good.<\/p>\n<p>Your sales may not be completely relevant to the position you are applying to now. Don\u2019t let that deter you from posting your numbers. Your results in sales, no matter the industry, will at least convey you understand the process and can close a deal.<\/p>\n<p>If you don\u2019t have any sales experience then you won\u2019t be able to show off your results. Instead, position your work experience in a way that sets up your change into sales. Let\u2019s say you were in customer service. You can highlight your abilities with customers and link to whatever testimonials you have. This will show that you have social skills which is a major aspect in determining a good salesperson.<\/p>\n<h2><span style=\"color: #17bfb7;\">Logos<\/span><\/h2>\n<p>Logos will go a long way on your resume. Showing your potential employer that you have some well-known employers on your resume will only add to your perceived credibility. It\u2019s obvious but name brands that employed you prove that you are credible in your field and will provide your current employer value simply by associating with them by hiring you.<\/p>\n<p><img decoding=\"async\" class=\"wp-image-683 aligncenter lazyload\" data-src=\"https:\/\/www.rainmakers.co\/blog\/wp-content\/uploads\/2018\/12\/Worlds-Top-Brands-and-Logo-Designs.jpg\" alt=\"\" width=\"472\" height=\"338\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 472px; --smush-placeholder-aspect-ratio: 472\/338;\" \/><\/p>\n<p>However, some employers don\u2019t have well-known names that will impress your potential employer. To make up for this, show how drastically you have changed the company while you worked there. Whether you were in sales or not, highlight all you have contributed to the company and how much they valued you.<\/p>\n<p>If the companies you worked for don\u2019t have a logo available on LinkedIn, make sure to work with them to make that happen. A simple inquiry with LinkedIn staff will get your previous companies logo available. You don\u2019t want to show your new employer a default stock image in the place where the companies brand should be.<\/p>\n<h2><span style=\"color: #17bfb7;\">Case Studies<\/span><\/h2>\n<p>When presenting yourself on LinkedIn, make sure to highlight what a tech sales employer is looking for. Instead of saying, \u201cI sold into top retail accounts\u201d, put that you closed Urban Outfitters in a 6-week process. Tell them what exactly you did, don\u2019t be vague.<\/p>\n<p>They want to hear how many clients you worked with open to close. They want to know how many of your leads were cold and how many were warm. They want to know how much you spent getting clients vs. how much money landing them earned the company. Don\u2019t be afraid to tell the story of your successful sales on your profile.<\/p>\n<p>One of the best things you can do is post testimonials. Primarily from clients but if you have them from your employer than use that as well. Perhaps you won some awards for selling the most for a particular month or year. Get your accolades and your top sales in a place where they are clear and easy to read.<\/p>\n<h2><span style=\"color: #17bfb7;\">Conclusion<\/span><\/h2>\n<p>Really nailing your LinkedIn profile is priceless. Let\u2019s say you master your presentation on social media, yet you don\u2019t get the job you applied for. Having a professional and up to date, LinkedIn can act as its own application process while you are busy doing other things. Always keep an eye on your LinkedIn profile, you never know when somebody will reach out to you with a potential opportunity.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A major part of landing the sales tech job you want is mastering up your social media presence. You don\u2019t have to be everywhere but you have to at least be on LinkedIn. Without going into too much detail, LinkedIn is regarded as the most professional social media site that exists right now. You should [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":682,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[],"class_list":["post-681","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sales-skills"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.9 (Yoast SEO v26.9) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>The Importance of LinkedIn | Sales Career Advice<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/rainmakers.co\/blog\/681-2\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Importance of LinkedIn\" \/>\n<meta property=\"og:description\" content=\"A major part of landing the sales tech job you want is mastering up your social media presence. 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You should [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/rainmakers.co\/blog\/681-2\/\" \/>\n<meta property=\"og:site_name\" content=\"Sales Career Advice\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/rainmakersonly\" \/>\n<meta property=\"article:published_time\" content=\"2018-12-09T02:31:33+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-04-09T18:39:03+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/rainmakers.co\/blog\/wp-content\/uploads\/2018\/12\/625928-636518923860957389-16x9.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Michael Ferguson\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@rainmakers_only\" \/>\n<meta name=\"twitter:site\" 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